2012年6月19日星期二

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Four, nike air max 180 recessive marketing or the risks of unfair competition. Although various sports event organizers have exclusive rights of evasion, to protect sponsors qualification. But there are still some no sponsorship, do not have a franchised by various means, Nike enterprise in the game to another during spread and popularization of Nike brand.

The Beijing Olympic Games is still in preparation period,http://www.cheapnikeshoesx.net/ nike air max 2011 and early to make CCTV sports channel host and a mirror reporter, in their clothes to wear Nike LOGO on the shape of the brooch. Despite the protests in adidas, CCTV finally broken these "Nike", but the marketing move still gives Beijing Olympic sponsors adidas the identity of the interference caused the vision.

In short, nike free 3.0 enterprise in the pursuit of marketing while maximizing return, to strengthen the consciousness of avoid risk, a sound risk management system, at the same time improve sports marketing effect evaluation system, the Nike sports sponsorship timely evaluation, so as to achieve the marketing of the sports sponsorship behavior control.

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